How a story is told is just as important as the story itself. Our communications strategies ensure that our clients’ messages are accurately communicated. We audit and analyze current communications activities and present new communications strategies.
What is built through great public relations is fostered through strong engagement in the community. Our community engagement plans help clients to create strategic partnerships, expand their reach and uncover innovative opportunities to engage with the community in a meaningful way.
In an increasingly digital world, having strong online systems in place is integral for overall success. Our internal communications services help make recommendations and implement systems and programs to suit clients needs. We ensure that once the systems are set-up, key personnel are trained and understand internal policies to help clients ensure their systems and policy structure are well maintained.
Did you know that 93% of buyers focus on visual appearance? The 50th Parallel PR teams offers a broad approach to creative services to give their clients ideas life. Their approach to creative strategy is rooted in understanding how this creativity can be effectively leveraged to elevate projects by aligning in-depth research, goal-based planning and the value of copywriting.
They strive to help clients understand who their audience is and develop a plan to best engage with them. Their media relations strategies leverage a wide-range of media sources to ensure the message is in front of the right audiences.
A brand identity should be as unique as the people behind the brand. For our clients, a guided conversation helps uncover their vision, mission, and values creating a clear and translatable message. By intentionally designing the colours, symbols, and language that best reflect our client’s values, principles, and unique brand identity. Our approach is collaborative, research-based, and systems focused to help unique brands deliver key messages in a cohesive, creative, and recognizable way.