Raising Your Voices.

Raising Your Voices.

We practice conscious public relations through culturally-responsive storytelling, advocacy, education and decolonial messaging. Our work exists to amplify the voices of the historically marginalized communities and champions of change.

Trusted by

PR Canada

The 50th Approach

Our process is grounded in strategy that is focused, measurable and meaningful – designed to reflect an organization’s communications goals. Whether you want to work on a specific project or develop an organization-wide communications strategy, this is our approach.

01. Communications Audit
We bring together your past and current communications tools for an in-depth review.
02. Key Findings and Recommendations
An overview document providing high-level feedback and recommendations on the tools reviewed in the previous phase. These key findings and recommendations contribute to the direction of phase 3.
03. Communications Strategy & Annual Work Plan
A guiding document to align your organization's values, goals and objectives for communications with actionable items and a tools rollout schedule for one year.
04. Optional Strategy & PR Management
Social Media Strategy, Media Relations Strategy, Social Media Management and Ongoing Retainers
01. Communications Audit
We bring together your past and current communications tools for an in-depth review.
02. Key Findings and Recommendations
An overview document providing high-level feedback and recommendations on the tools reviewed in the previous phase.
03. Communications Strategy & Annual Work Plan
A guiding document to align your organization's values, goals and objectives for communications with actionable items and a tools rollout schedule for 1 year.
04. Optional Strategy & PR Management
Social Media Strategy, Media Relations Strategy, Social Media Management and Ongoing Retainers
Canada-PR-Company-50th-Logo-white
From our Founder

We are a different kind of PR agency.

Our people are at the centre of the work we do. They hold us accountable to our greater purpose to raise the voices of the underserved citizens of our world. Our team of passionate, purpose-driven individuals are here to listen and learn about your story and your reason why. Meet the people behind 50th Parallel PR.