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Naz Lauriault2025-06-02T11:28:23-07:00

50thparallelpr

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Jun 26

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There’s a lot of noise out there about what makes social media, public relations and communications “work.”

Here are a few common myths we’re not falling for at 50th Parallel Public Relations.

Have you come across others? Drop them in the comments below!
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#publicrelations #pragency #purposedrivenpr #socialmedia

50thparallelpr

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Jun 23

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Did you know that Saturday, June 21 was World Music Day?

We’re celebrating at 50th Parallel Public Relations by sharing our favourite work songs of the moment!

Do you have a song you think we need to hear? Let us know in the comments, we’re always looking to add to our playlists.
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#publicrelations #pragency #purposedrivenpr

50thparallelpr

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Jun 21

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On National Indigenous Peoples Day, we honour and celebrate the history, heritage, strength and diversity of First Nations, Inuit and Métis Peoples.

As a non-Indigenous PR agency working alongside Indigenous communities, we recognize the importance of approaching our work with openness, humility and a commitment to listening and learning. Building meaningful relationships begins with respect and continued education.

To support this journey, we curated a list of podcasts by Indigenous hosts, creators and storytellers. These powerful shows offer firsthand perspectives, stories and insights that are too often excluded from mainstream narratives.

We encourage you to take some time today, and every day, to listen, reflect and engage with the voices of Indigenous authors, artists and knowledge keepers.

What Indigenous podcasts are on your must-listen list? Share your favourites in the comments. We’d love to learn with you.
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#nationalindigenouspeoplesday #indigneouspodcasts #indigenousvoices #listenandlearn #truthandreconciliation

@mediaindigena
@pam_palmater
@ubcirshdc
@_connie_walker
@cbcpodcasts
@toastedsisterpodcast
@pikiskwewin
@amrpodcast

50thparallelpr

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Jun 19

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While Juneteenth is not formally celebrated in Canada, it is an important day to reflect on the history of slavery, the Civil Rights Movement and the contributions of Black Canadians.

Swipe through the post to learn more about this day.
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#publicrelations #pragency #purposedrivenpr #juneteenth

50thparallelpr

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Jun 13

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During our last strategy session, we hit pause to reflect on something that truly matters to us: our values.

Through thoughtful collaboration, we landed on four values that we believe reflect who we are and how we approach our work:

Boldness
Empowerment
Grace
Inclusion

Stay tuned for upcoming content where we will dive deeper into each value and its significance to our organization. We can't wait to share this with you!
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#publicrelations #pragency #purposedrivenpr #values

50thparallelpr

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Jun 12

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June is National Indigenous History Month, a time to recognize and celebrate the diversity of Indigenous cultures and traditions while honouring the resiliency of those who have cared for these lands since time immemorial.

Swipe through this post to learn more about the importance of Indigenous History Month and the ways you can participate.
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#publicrelations #pragency #purposedrivenpr #Indigenoushistorymonth #NIHM2025

P: 778.225.0556
724 Lorimer Road
Victoria, BC V9B 6G3

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Education is empowerment. We are dedicated to sharing our wins, misses and stories with you. Come along for the journey by subscribing to our monthly newsletter.

We respectfully acknowledge that we are located on the traditional and ancestral unceded territory of the Lekwungen speaking peoples, the Songhees and Esquimalt Nations in Victoria. We welcome all ages, races, gender identities, sexual orientations, cultures, religions and beliefs.

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