BlogNaz Lauriault2023-11-16T09:48:14-08:00

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Crisis communications with purpose: A holistic approach for impact-driven organizations

Naz Lauriault2023-12-01T16:46:23-08:00Crisis Communications, PR|

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Mar 18

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Spending time in nature and taking time to relax our bodies and mind helps keep our team balanced and energized when back in the office.

With many of us living across B.C., we have a range of different spots that we love to explore and connect with.

Share in the comments your favourite place in nature 🌲🌻🌊
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#balance #wellness #connectingwithnature #purposedrivenpr #socialimpact

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Mar 15

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Mar 14

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At 50th, we’re focused on raising your voices.

Effective PR and communications is long term, intentional and consistent. Our signature services are meant to serve clients ready to boost their impact and presence in the world.

Want to see how the 50th Approach can support your communications goals?

Send us a DM if you want to learn more about what meaningful and creative communications can do for you!

Head to the link in our bio to visit our website for more information about the 50th Approach, the team and more!
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#strategiccommunications #50thapproach #raisingyourvoices #effectivepr

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Mar 13

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Today we’re shining a spotlight on Bada Jean, an Indigenous visual artist from Tsuut’ina + Ahtahkakoop, currently on the W̱SÁNEĆ & lək̓ʷəŋən territory.

Her art is designed to evoke feelings and showcase the beauty in Indigenous culture. Bada Jean has always created throughout her life and this passion is evident in all the ways she shares her artwork, whether that be through painting, illustration, or film.

“I feel a fire building inside of me and I want to share it. I don't know how else to put it, but painting is my passion and it will be a forever journey for me.”

To support, visit @bada_jean or check out her website at https://www.badajean.com
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#Indigenousspotlight #supportindigenous #visualartists #socialimpact

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Mar 12

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Mar 11

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On March 21st, during the B Corp Champions Retreat, our founder, Naz Lauriault, will be joining a group of panelists to speak about her learnings working with Indigenous communities as a non-Indigenous person over the last 10 years.

This breakout session will bring together business leaders to discuss how their organizations are restoring trust and creating Reconciliation Action Plans to deepen meaningful engagement and support to the communities.

Naz's experience both before and after founding 50th Parallel Public Relations has given her key insights into the best practices for working with communities, that she hopes to share with other B Corps.

Check out more about the B Corp Champions Retreat and buy your tickets at https://usca.bcorporation.net/champions-retreat-2024/
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#ChampionsRetreat2024 #pragency #purposedrivenpr #socialimpact

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50th Parallel PR Blog

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Crisis communications with purpose: A holistic approach for impact-driven organizations