The phrase thought leadership is everywhere. It appears in strategies, bios, pitch decks, LinkedIn headlines and service descriptions. It's often used to [...]

FOR IMMEDIATE RELEASE 50TH PARALLEL PUBLIC RELATIONS RECOGNIZED FOR SHAPING FUTURE OF COMMUNICATIONS AS NEXT GEN AWARDS 2026 HONOREE Recognition reflects approach [...]

Today, audiences are overloaded with content and have become more skeptical and fatigued. As communicators, we face constant pressure to earn attention [...]

Every human rights story begins with a risk. Not only the risk of speaking up, but the quieter one that follows after [...]

FOR IMMEDIATE RELEASE NAZ LAURIAULT, FOUNDER OF 50TH PARALLEL PUBLIC RELATIONS, RECOGNIZED ON INTERNATIONAL STAGE AS ONE OF THE PR NET’S MARCOMMS’ MOST [...]

At 50th Parallel, we’ve seen firsthand that when community voices are not only included but prioritized, projects move forward with greater strength, [...]

From biodegradable packaging to eco-friendly cleaning products to carbon-neutral delivery services, it’s easy to feel some hope about the future of our [...]

This year has already been a whirlwind in Canadian politics—and we're not even halfway through. We've seen everything from trade tension with [...]

Earlier this November, our founder, Naz, spoke on a panel at the inaugural Vancouver Island WEDO Summit in Comox Valley. She spoke [...]

October is Women's History Month, which focuses on the diverse experiences and achievements of women in Canada. In 1992, the Government of [...]